Founded with the mission of making daily hydration simpler, more enjoyable and more sustainable, waterdrop® has become one of the leading innovators in the hydration category. At the heart of its product range are Microdrinks – innovative hydration cubes that enrich water with natural fruit and plant extracts, along with carefully selected vitamins and minerals. They contain no added sugar, are low in calories, vegan and gluten-free, while their compact format reduces plastic use by up to 98% compared to a 500 ml plastic bottle.
The range includes more than twenty Microdrink flavors, including a collection inspired by Ricola herbal candies and flavors created as an alternative to soft drinks, such as Coca-Cola. It also includes Microenergy with natural caffeine, Microlyte with electrolytes, essential vitamins and zinc, and the Ice Tea collection for iced tea enthusiasts
This year's tournament also introduces new hydration infrastructure at the Stella Maris Tennis Centre. waterdrop® hydration benches for players have been installed on the courts, providing direct access to drinking water from the mains supply during matches while monitoring water consumption. The initiative further reduces the use of single-use plastic bottles, while all players and tournament staff use reusable waterdrop® bottles.
Visitors can also stay hydrated throughout the tournament thanks to waterdrop® hydration stations offering free drinking water at multiple locations across the tournament grounds. At the brand's pop-up store, visitors can sample a variety of flavors, discover the full product range, purchase Microdrinks and reusable bottles, and personalize their bottles with custom engraving as a keepsake from this year's tournament.
Since 2023, waterdrop® has been an Official Hydration Partner and Gold Partner of the ATP Tour. The brand's tennis ambassadors include Taylor Fritz, Andrey Rublev and Hubert Hurkacz. The partnership is part of ATP Serves, the ATP's global sustainability program, which promotes more sustainable solutions and helps reduce environmental impact across ATP Tour events.
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