The number of households which receive the signal from 21 TV stations that confirmed broadcasts from Umag by the end of June exceeds 150 million. Among them are millions of households located in markets which contain the bulk of Istria's tourists.
Umag's ATP tournament will once again be one of the most important events for the promotion of Croatian tourism around the world, which is confirmed by the initial information regarding the countries which will broadcast the television footage from the 26. Konzum Croatia Open Umag. From the 17th to the 26th of July tennis fans in at least 134 countries on five continents will be able to enjoy excellent tennis, as well as the beautiful Croatian coast and all additional content that makes Umag so well known in the tennis world.
The total number of households reached by the signal from 21 TV stations that confirmed broadcasts from Umag by the end of June exceeds 150 million. Among them are millions of households located in markets which contain the bulk of Istria's tourists.
"Every year many fans from Italy visit our tournament, because we always have many Italian tennis players, but it is extremely important that Umag's matches will be available in over 25 million Italian households. Our tournament will surely be seen in the regional countries such as Austria, Germany, Czech Republic and Slovakia, as well as the northern European and Nordic countries, where many of our guests come from", said Ronald Korotaj, director of Istraturist, owner of the Umag tournament license.
The interest of global media for the 26. Konzum Croatia Open
Umag has already surpassed the previous year, since the image from
the jubilee 25th edition of the tournament last year reached 122
countries. Due to the fact that there are two weeks left until the
beginning of the tournament, it is expected that the number of
countries and televisions will increase. Last year the global TV
stations from Umag broadcast over 700 hours of program and 168 of
those hours were a live broadcast produced by Croatian
Radiotelevision.
