This year's ATP Vegeta Croatia Open has once again drummed up considerable interest in the world of tennis. As many as 15 TV stations from 133 countries on 5 different continents that have been confirmed so far are going to provide live and tape-delayed coverage of the matches to a potential audience of 70 million households, plus another 700 million that are going to watch news reports from Umag on world's leading stations including BBC World News, Eurosport, Al Jazeera, France 24 and Russia Today. The tournament is also moving into the enormous Chinese market at the beginning of this year.

Finally, the tournament is going to be covered by the ATP media via ATP World Uncovered, which has 412 million potential viewers on the website ATPWorldTour.com (10 million hits a month), newsletter and Facebook page with over 900,000 fans.

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